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SUMMARY

Inspired by the big city sophistication of New York, the sizzling passion of Miami, and nighttime energy of Las Vegas, The Blue Rose will afford residents a level of opulence, sophistication and upscale entertainment unsurpassed in the Orlando marketplace. This $850 million luxury condominium hotel and destination resort will change the Orlando skyline forever, soaring 41 stories on 13 incredible acres in one of the most coveted addresses within the vibrant and booming "City Beautiful".

Located on Universal Blvd. less than one mile from the entrance to Universal Studios and only one-and-half miles from world-renowned Orlando/Orange County Convention Center. The Blue Rose will captivate the senses with over 1,300 lavish hotel residence, a 1,000-seat Broadway Theater, five internationally themed restaurants nestled along the scenic "Swan Lake Promenade," Day Spa, Conference Center with 75,000 square-feet of meeting space (accommodating up to 8,000 people) rooftop heated swimming pools. Grand lobby with floor to ceiling glass windows, lush landscaping all in a tropical setting with water features throughout and much more...

The Blue Rose is the first of its kind in the Orlando Market, being introduced in three phases. Phase One to include 515 - one, two and three bedroom residences...

Be the first to get in on this Amazing VIP opportunity and reserve in the pre-release today! Within the soaring towers of The Blue Rose, the residences will be so luxurious, so absolutely stunning that they will truly be magical retreats. Residents and guests will enjoy every imaginable creature comfort. Choose from studio, one, two and three-bedroom residences ranging from 575 to more than 3,000 square feet in the ultra-luxurious Penthouse Suites. Each residence will be outfitted with every imaginable state-of-the-art comfort for the most discerning. Impressive marble foyers and nine-foot ceilings will lead to expansive living areas, handsomely appointed with designer furnishings and cutting-edge technology, including flat-screen plasma televisions with satellite programming and wireless high-speed internet access. Kitchens will feature stainless steel appliances, granite counter tops and exquisite European wood cabinetry. Baths will be serene sanctuaries with oversized showers and pulsating Jacuzzi whirlpools. Nothing has been left to chance, every luxury will be included.

RENTAL PROGRAM

The Blue Rose is proud to partner with Monarch Hotels and Resorts as the official hotel management company for the BLUE ROSE. Monarch brings decades of experience at some of the world's finest resort brands, including: Ritz Carlton, San Francisco, Palm Springs, Laguna Nigel, Pasadena, Palm Beach, Boston, Hawaii and Sharm El Sheik, Egypt. Four Seasons: Mandalay Four Season hotel, Four Seasons, Dallas. The Peabody hotel, Memphis, The Doral Gold Resort & Spa, Miami. Marriot Marquis Hotel, New York, Marriott Tan Tar-A Resort, Renaissance Hotels in Dallas, Houston and Austin. Wyndham Hotels and resorts, Dallas, Miami and Jamaica.

Upon completion, residence owners will be invited to participate in a rental arrangement.

Participation is entirely voluntary.

To reserve a unit it will require a $10,000 100% fully refundable reservation deposit... At the time of contract, which we anticipate will be in April, you will be required to bring the balance up to 10%. An additional 10% will be due at construction start estimated for the fall of 2006.

ATTENTION: BROKERS / AGENTS

We are proud to announce that we are a Master Broker for the Blue Rose... Call us to find out how you can register your Agency to offer this incredible property to your investors.

Article from the Orlando Sentinel:

Luxury resort to rise 39 stories
Project would include theater, meeting space

Christopher Boyd
Sentinel Staff Writer
February 10, 2006

Construction is expected to begin late this year on a towering luxury hotel project that would add 1,300 rooms and a 1,000-seat performing-arts theater to southwest Orlando.

Called the Blue Rose Resort, the development is expected to cost $850 million and take as long as three years to build. It is planned for midway between the Orange County Convention Center and Universal Orlando.

CMA Cos., a Miami development group, expects to break ground on the project's first phase, which would include 515 rooms and suites, a theater that features Broadway shows, five restaurants and 75,000 square feet of meeting space. When complete, the project would consist of centrally connected towers.

The development group said the exact height of the 39-story development hadn't been determined.

"We're just saying it will be one of the tallest buildings in Orlando," said Camilo Aguirre, one of three development partners. "We're not looking to get into a competition over who can build the biggest yacht, so to speak."

Developers of Orlando City Place -- planned for a city block at Colonial Drive and Interstate 4 -- also are aiming high. They want to build Orlando's tallest skyscraper, a 460-foot-high residential building that would eclipse downtown's current record holder, the 441-foot-high SunTrust Center.

Though investors would own rooms in the Blue Rose, the resort would operate like a conventional hotel. CMA said the first phase would contain studios and suites with 575 square feet to more that 3,000 square feet at prices starting at more than $300,000.

"We estimate the first phase will take 18 to 24 months to complete," Aguirre said.

Suites would have an assortment of posh appointments, including big-screen plasma television, granite countertops and leather furniture. It would have a five-story lobby and 2,000 covered parking spaces.

The city of Orlando approved plans for the development last fall. Aguirre said the Federal Aviation Administration still must approve the towers' heights.

Aguirre has two partners, financier Gary Cohen and Jean Marc Meunier, a French developer who has been involved in a large number of hotel and entertainment projects in South Florida and cities around the country.

The hotel, on 13 acres facing a lake, is at the intersection of Universal Boulevard and Carrier Drive, about 11/2 miles from the convention center. Aguirre said the center's expansion has created demand for luxury lodging.

The Blue Rose would join two other luxury hotels that are either in the works or planning to expand near the convention center. Hotelier Harris Rosen is building the Rosen Shingle Creek Resort, which is scheduled for completion this year. The Peabody Hotel on International Drive is finalizing financing for an expansion that would include a second tower.

Abe Pizam, dean of the University of Central Florida College of Hospitality Management, said a luxury hotel would fill a regional demand.

"The Orlando market has a shortage of luxury rooms," Pizam said. "Many conventions look around at the kind of rooms that are available, not just the number of rooms. And we don't have enough luxury rooms within a reasonable distance of the convention center."

Christopher Boyd can be reached at cboyd@orlandosentinel.com or 407-420-5723.

Copyright (c) 2006, Orlando Sentinel

American City Business Journals Inc. Article

Blue Rose to tower above I-Drive hotels

Bob Mervine Staff Writer
Published: February 9, 2006

A group of South Florida developers are planning Orlando's tallest high-rise hotel, a $500 million-plus condominium hotel with more than 1,300 units, 75,000 square feet of meeting space and its own 1,000-seat Broadway-style theater, performing a three-hour nightly musical review.

Plans for the project -- first reported by Orlando Business Journal in the Jan. 27-Feb. 2, 2006, edition -- will be revealed Feb. 23, the day before Cohen Meunier & Aguirre Development Group LLC opens its sales center at 7575 Universal Blvd, formerly the Siam Orchid restaurant.

Construction on the 39-story building will begin in October or November of this year and will open in three phases between August 2008 and January 2009, according to Camilo Aguirre, the founding principal.

"We see a demand in Orlando for a Vegas-style resort," says Aguirre. "It's been our vision for the last 12 months."

He describes the colorful, luxury 13-acre resort, which will include a promenade around the resort's Swan Lake filled with 50 swans and dozens of flamingos. Lining the walkway will be retail shops and five themed international restaurants.

Aguirre says he does not anticipate that the height of the structure, tentatively set at 438 feet, will be a problem. He adds that the developers have already been in touch with the Federal Aviation Administration to submit a request for their approval on the height.

"That's exactly the kind of stuff we need to build business at the convention center," says Tom Ackert, executive director of the Orange County Convention Center. Ackert says the center has lost convention business with groups who could not find enough luxury hotel space near the center.

Condominium hotels sell the individual rooms to buyers, who in turn offer the rooms for nightly rental as hotel rooms when they are not using them. Aguirre says a South Florida management company will run the hotel's operations.

Aguirre says the pre-construction prices will start at about $300,000 for the entry level, 575-square-foot, one-bedroom suite, with a 1,200-square-foot, three-bedroom unit going for $500,000. All rooms will include luxury furnishings such as a $1,500 executive leather chair, a 50-inch plasma screen television in an entertainment center, Jacuzzi whirlpools, oversized showers, granite countertops and European wood cabinetry.

Twenty-five loft-size suites, at 3,000 square feet, will top the building and will be the last of the three phrases to be completed on the building's top floors.

Aguirre estimates the buildout sales for Blue Rose will be $850 million. Aguirre has been involved with the Ocean Beach Resort, the 1500 Ocean Drive Project and the Bethel Beach Club Resort and Spa. He founded the Immo Group Inc., a leading real estate investment banking group.

Another partner, Gary Cohen, is the managing director and CEO of MOC Capital Partners Inc. in Boca Raton, which does about $200 million in commercial real estate business annually. The third principal, Jean Marc Meunier, is CEO of Constructa US, developers of projects such as CocoWalk, 1500 Ocean Drive and the Mary Brickell Village in South Florida, and new Sofitel hotels in New York, Chicago, Philadelphia and Washington, D.C.

Copyright(c) American City Business Journals Inc. All rights reserved.